STRATYVE PODCAST
Conversations with GTM leaders who've been here before
Behind the scenes with top go-to-market practitioners to understand their mindset and tactics: how they define go-to-market, their journey to the top role, team, top of mind challenges and goals.


Thu May 28 2026
From CEO Operator to PE Advisor: PV Boccasam on Why Enterprise Buyers Buy Certainty, Not Software
Wed Apr 22 2026
From Oracle and SAP to Founder to Stanford: Holly Roland on Building GTM That Compounds with AI
Wed Feb 18 2026
Inside the Mind of a Chief Growth Officer: Building a Bowtie GTM Engine with AJ Gandhi

Tue Jan 27 2026
From Hyperscalers to Startup: GTM Lessons from a Former Microsoft & Amazon AI Executive

Mon Dec 29 2025
From SDR to SVP of Sales: The Go-To-Market Thinking Behind Akshay Doshi's Rise
Wed Aug 27 2025
From Cold Calls to Customer-First GTM: Max Gartner’s Playbook to Scaling Revenue
Wed Jun 25 2025
From Wall Street to Workflow: Karthik Suresh’s GTM Pivot into the AI Agent Era

Tue Apr 15 2025
From Product Manager to 2x exited Founder: Ramesh Prabagaran’s Go-To-Market Success Playbook
Wed Feb 26 2025
Pricing as a Strategic Lever in B2B SaaS Go-to-Market: Insights from Pricing Consultant Dan Balcauski
Wed Jan 22 2025
The Power of Strategic Partnerships in Go-To-Market: How to Foster Relationships and Drive Growth With Emir Elliott-Lindo
Thu Dec 19 2024
Bootstrapping to Scaling Revenue to Exit:Â GTM Conversation with Gururaj Pandurangi, 3x Founder
Wed Nov 27 2024
Narrow Your ICP for GTM Growth: Tactics with Hippo Video CEO Kathri Mariappan
Wed Oct 30 2024
The Role of RevOps Data in Go-to-Market Success with Ryan Vong (Two-times Founder)
Mon Sep 30 2024
Top B2B Marketing Strategies: Expert Insights from PR Specialist Mike Maynard
Sat Sep 07 2024
The First 90 Days: Guaranteeing Revenue Growth Through Customer Success with Rachel Stanley
Fri Aug 30 2024
Improve your Go-To-Market Metrics through Positioning & Message Testing with Andrew Hatfield
Thu Aug 01 2024
Collaborating With Sales For a POV That Resonates: Insights From Julien Sauvage
Thu Jun 27 2024
Understanding the Nuances of a Launch in GTM: A Conversation with Andrea Saez
Thu Jun 13 2024
Expert GTM Insights from Tom Slocum: Building Effective Sales Teams, Collaborative Messaging, and Optimizing Outbound Efforts
Thu May 23 2024
Storytelling and GTM Insights through Revenue Ops: Saima Rashid, SVP of Marketing and Revenue Analytics at 6sense
Wed May 08 2024
Personal Values, Mentorship, and Career Growth: Div Manickam’s Journey in Product Marketing
Wed Apr 17 2024
Being Customer Obsessed: Insights from Jessica Gilmartin, Calendly’s CRO
Thu Mar 14 2024
Tailoring GTM Strategies: 2x Founder Rabi Gupta on B2C, B2B2C and Selling to Enterprises
Fri Mar 01 2024
From Idea to Scaling: Lessons in Startup Growth, Finding your ICP, Focused Product Development and Growth Levers Decision Making.
Thu Feb 22 2024
From Positioning to Engagement: A CRO’s Take on Crafting Winning Marketing Strategies and Driving Business Growth
Wed Feb 07 2024
Strategizing Go-to-Market Triumphs: Customer Insights, Positioning Strategies, and Sales Enablement Tactics with Priya Doty
Wed Jan 31 2024
Decoding Product Marketing Success: Data Utilisation, Customer Narravites, Cross Selling, and Overcoming Challenges with Saranaya Ramamurthy
Wed Jan 17 2024
Mastering Software Pricing: Innovation, Agile Business Tactics, and Profit-Driven Pricing with Luke Holman
Wed Jan 10 2024
Product Marketing: Saranya Ramamurthy’s Journey Into Her Role, Efforts To Build A Product Marketing Team, And The Role Of A Designer In Marketing
Wed Dec 20 2023
Go-To-Market Success: Pillars Of Empowerment, Mentorship, And The Customer Voice With Gianna Scorsone
Wed Dec 13 2023
Cross The Chasm Of Technologies: A Game Plan For Marketing In High-Tech Industries With Geoffrey Moore
Wed Nov 22 2023
Leading Others To Success: Building And Scaling Your Marketing Operations With Udi Ledergor
Wed Nov 15 2023
Customer-Centric SaaS: The Rocket Lane Approach In The Go-To-Market With Srikrishnan Ganesan
Wed Nov 08 2023
The Aligned Approach: Secrets To Navigating Complex Sales Motions With Gal Aga
Wed Oct 11 2023
From FMCG Sales To Factors.ai: Go-To-Market Lessons With Srikrishna Swaminathan
Wed Sep 20 2023
Proof Analytics: The GPS For Data-Driven Go-To-Market Excellence With Mark Stouse
Wed Sep 06 2023
Go-To-Market: Achieve Competitive Advantage In Marketing With Sandeep John
Wed Aug 16 2023
From Good To Great: How Account-Based Marketing Revolutionizes Sales And Marketing Alignment With Kristina Jaramillo
Wed Jul 19 2023
Passion, Promise, And Wall Street Dreams: Building High-Performing Sales Development Teams With Tito Bohrt
Wed Jul 05 2023
From Company-Centric To Human-Centric: The Evolution Of Go-To-Market With Nick Bennett
Wed Jun 14 2023
ArmorCode’s Go-To-Market Approach: Serving Customers In The AppSec Space With LingRaj Patil
Wed Apr 19 2023
Sharpening Your PLG Mindset: Understanding The Customer Journey And Staying Relevant In The Market With Dirk Schart
Wed Apr 05 2023
The Holistic Approach To Marketing: How Arbinger Is Changing Approaches To Marketing With Lisa Sharapata
Wed Mar 15 2023
Achieving Business Success Using A Customer-Centric Approach With Amy Borsetti
Wed Mar 01 2023
Delivering Customer-Centric Go-To-Market Solutions In Programmatic Advertising With Ali Wendroff, TripleLift
Thu Jan 19 2023
Criteo: Bringing A Richer Experience Through Impactful Advertising With Nola Solomon
Wed Nov 30 2022
Krish Ramineni On Becoming Detail-Oriented On Your Meetings With Fireflies.ai
Wed Oct 19 2022
Launching Your Go-To-Market Business In A New Market With Joyce Zhang Gray From Alariss
Wed Mar 02 2022
Customer Engagement Success Through The Go-to-Market Strategy With Jamie Cleghorn
Wed Sep 01 2021
Moments That Matter: How To Deliver Value To Your Clients Fast With Anthony Cessario
Wed May 26 2021
Grow Your Business Exponentially By Identifying Your Go-To-Market Strategy With Sangram Vajre
Wed Mar 31 2021
Tolgar Alpagut: Why Forging Audience Connection Is Important In Today’s Market
Wed Mar 24 2021
Driving Customer Adoption Through Sales And Marketing With Roger Beharry Lall
Wed Mar 03 2021
Leveling Up Account-Based Marketing In The SaaS Industry With Franco Caporale
Wed Feb 24 2021
Kyle Lacy: How Innovative Marketing Strategies Can Change Your Business Growth
Wed Jan 20 2021
Marketing Across The Spectrum: From Startups To Industry Leaders With Shashi Kiran, CMO Of Aryaka
Wed Jan 06 2021
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