For technical founders and GTM leaders selling to enterprises
Getting the first meeting is hard. Paid pilot is harder.
One senior operator and our own GTM agents help you commercialize.
One stage, one metric, locked in week one.
Movement in weeks, not quarters.
Backed by a database of the GTM decisions that make or break programs.




Vijay has been inside the go-to-market function, which means he understands technical selling and how to craft a narrative that works for both a technical and a business audience.
His work across companies at scale and early stage means he understands marketing, demand gen, and technology sales and how to bring it together to actually commercialize something.
That's the gap Vijay works in.
— Priya Doty, VP Solutions Marketing, BMC
150%+ Pipeline Growth
"Aligning our sales plays with our marketing activities was seen as one of the most highly impactful things done at BMC for go-to-market last year.
Our pipeline generation for our top accounts came in at 150+% and a lot of the belief is it was driven by that alignment.
I drove that largely because of Vijay’s custom GTM workshop which surfaced and named all of the gaps in our execution."
How broken GTM decisions show up
Your team can explain what the product does but not why it wins
Pipeline shows up in bursts not consistently
AI increased output but pipeline didn’t follow
Content is going out but not creating urgency or meetings
Your best accounts aren’t expanding and no one agrees why
AI scales the wrong motion faster and entrenches it deeper before anyone notices.
How we move the number
We find the stuck stage and the decision behind it, then run the work with your team.
01
Find the stage
We map your funnel from first meeting to paid pilot and pick the one stage that's stuck. AI does the research before we meet.
02
Name the decision
Senior judgment names the decision behind the stall. It's often an ICP, offer or motion choice nobody made.
03
Move the metric
Our agents run account signals, research, outreach and content with your team. One metric, locked in week one.
The motion changes.
The underlying decision usually doesn’t.
Choose Your Path
Make the call from where you are.
SCALING TEAMS
You already have a motion.
It’s not fully working at your current stage.
Fix the motion before you scale it.
FOUNDER-LED
You are the GTM motion.
It doesn’t scale.
Make it repeatable before you hire into it.
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